Customer Acquisition Engine
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Blog Newsletter AI Skills Community↗

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Strategies, frameworks, and tactics for B2B SaaS customer acquisition.

14 Feb 2026 ·
  • ai seo
  • generative engine optimization

The AI search engine optimization cheat sheet

AI-sourced traffic converts at 12x the rate of traditional search. A practical guide to optimizing for AI search engines like ChatGPT and Perplexity.

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8 Dec 2025 ·
  • case study
  • customer acquisition

How Wristband got its first 10 paying customers

Wristband founder Jim Verducci on the seven tactics that landed his first 10 paying customers, from webinars and Slack communities to Reddit SEO and a 'reverse cold outreach' play.

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22 Nov 2025 ·
  • competitor research
  • customer acquisition

10 ways to reverse-engineer your competitor's customer acquisition strategy

Customer acquisition is expensive and most tactics fail. Ten shortcuts to reverse-engineer how your competitors are winning customers, from ad libraries to hiring signals.

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